I was browsing the affiliate marketing forums last night and saw several new post about people who got their Google Adsense accounts banned. I see these types of post all the time and it leaves me scratching my head. It’s not difficult to follow the Google Adsense Terms Of Service.
From what I’ve been able to tell, there are two types of people who get their Adsense accounts banned.
Those who deliberately push the limits. They know there’s a chance of getting their accounts banned and they’re not surprised when they get the notice.
Those who do not take the time to read the TOS and are crushed when they get their banned notice from Google Adsense
Group #1 is understandable and most of them know the risk. There is no excuse for Group #2. It’s your responsibility as a Google Adsense Publisher to know the Google Adsense Terms Of Service (TOS).
Here’s a quick list of the ways you can get your Google Adsense account banned.
Click on your own ads. Sure, accidents happen. But if you’re so “clumsy” that you click on your ads 20 times in 10 minutes, you probably need to be banned. If you do accidentally click on your ads, contact Google Adsense immediately and let them know what happened.
Put Google Adsense on websites that have questionable or banned content such as Hacker, Warez, Porn, Drug and Gambling sites.
Showing Adsense ads on Registration or “Thank You” pages.
Sticking ad relevant images next to your Adsense blocks. For example, tricking people to click on your ads by putting pictures of cell phones next to an Adsense block showing cell phone ads.
Registering multiple accounts. I’ll just say it’s possible to have multiple accounts legitimately. However, for most of us, one account is all they will let you have.
Registering an account after you have been banned. See above.
Taking part in a “Adsense Click Ring”. These are groups of people who click on other members ads. Google is smart enough to figure this out folks!
Putting Google Adsense on Pop Ups that keep generating other pop ups when a user tries to close them. This gets a lot of Adsense Account holders. This increases your “impression rate” thus messing with your data that Google uses. The best thing to do is to not put them on pop ups anyway. Google also does not want their ads on Pop Unders.
Asking other people to click on your ads. Google says not to do it, so don’t. Simple as that. I’ve seen video’s and other forms of advertisements where goons asked people to click on their ads. It’s my opinion these people need to be banned!
Disclosing click through rates, earnings per click and impressions. Although I don’t agree with this one, Adsense TOS says not to do it, so I don’t. Their money, their rules.
Using malicious automation software such as ‘bots’ to click on your ads. Again, it doesn’t take a rocket scientist to know this is bad. I don’t feel sorry for these types of people either.
Putting Adsense on pages with no content. Some people will put up pages with nothing except ads on them.
Hiring overseas workers to click on your ads. There are companies/individuals who do nothing but click on Adsense ads. Do you really think Google can’t figure this one out?
Creating Made For Adsense Websites. Google is beginning to really crack down on websites that are made just for Adsense.
Putting Adsense ads on Hate websites. Bad business, don’t do it.
Keyword stuffing pages. Google considers this a No-No and may yank your account for it. I use to see this a lot with Mesothelioma pages. (FYI, Mesothelioma use to be one of the highest paying keywords on the Internet)
Putting Adsense on websites that promote guns & ammo, beer or hard alcohol, tobacco, prescription drugs, copyrighted infringement content, knockoff clothing or goods and sites that distribute term papers or essays.
Using excessive profanity. I’m not sure who decides what “excessive” is, but Google will ban your Adsense for it damnit!
Google uses its Internet search technology to serve advertisements based on website content, the user's geographical location, and other factors. Those wanting to advertise with Google's targeted advertisement system may enroll through AdWords. AdSense has become a popular method of placing advertising on a website because the advertisements are less intrusive than most banners, and the content of the advertisements is often relevant to the website.
Many websites use AdSense to monetize their content; it is the most popular advertising network. AdSense has been particularly important for delivering advertising revenue to small websites that do not have the resources for developing advertising sales programs and sales people. To fill a website with advertisements that are relevant to the topics discussed, webmasters implement a brief script on the websites' pages. Websites that are content-rich have been very successful with this advertising program, as noted in a number of publisher case studies on the AdSense website.
Some webmasters invest significant effort into maximizing their own AdSense income. They do this in three ways:[citation needed]
They use a wide range of traffic-generating techniques, including but not limited to online advertising.
They build valuable content on their websites that attracts AdSense advertisements, which pay out the most when they are clicked.
They use text content on their websites that encourages visitors to click on advertisements. Note that Google prohibits webmasters from using phrases like "Click on my AdSense ads" to increase click rates. The phrases accepted are "Sponsored Links" and "Advertisements".
The source of all AdSense income is the AdWords program, which in turn has a complex pricing model based on a Vickrey second price auction. AdSense commands an advertiser to submit a sealed bid (i.e., a bid not observable by competitors). Additionally, for any given click received, advertisers only pay one bid increment above the second-highest bid. Google currently shares 68% of revenues generated by AdSense with content network partners